We believe that play is one of the most magical ways to inspire children to love nature
— Cimmi Cumes

Our Story

Cimmi and Paul Cumes are the mom and dad co-founders of Cimmikids LLC, a company born in the family friendly beach town of Carpinteria, California.

For over 20 years, toy designer Cimmi Cumes has shaped play for global companies, creating countless products for iconic brands like Hannah Montana, Baby Alive, My Little Pony, and Cabbage Patch Kids. Paul is a professional artist and oil painter whose bold, intuitive style and deep passion for nature infuse every creation they bring to life together.

Inspired by a lifelong love for the sea and a shared conviction that play can inspire real change, the couple is launching their first brand: Seaglimmers™ in Fall 2026. Seaglimmers is a sparkling, mermaid-inspired line that transforms fantasy play into meaningful ocean care.

Their dream is to help the next generation fall in love with nature—so that they’ll protect it. Drawing on their combined expertise, artistry, and heartfelt commitment, Cimmi and Paul pour care into every detail, making ocean stewardship feel fun, accessible, and playful.

Through every sale we give back to protect our oceans via our partnership with 1% for the Planet. Together we can Make the World Sparkle!

A family of three taking a selfie at the beach during sunset. Woman with blonde hair, man with dark hair and beard, and young boy with blonde hair, all smiling.

Contact us

Interested in our products, our story, or partnering with us to make the world sparkle?

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